Liverpool investors could have a say in the name of Everton’s new stadium as £100m-plus deal on cards

Liverpool investors could have a say in the name of Everton’s new stadium as £100m-plus deal on cardsStadium naming rights are a touchy subject in football and one that Everton are grappling with ahead of the move to Bramley Moore Dock next season.

 

The 52,888-seater stadium on the banks of the River Mersey will transform both the skyline of the city of Liverpool and Everton’s financesIf the tribunal disagrees with the club’s interpretation of those interest payments as being exempt from their PSR calculation, more points deductions could follow.

 

In fact, given that the interest payments issues affects multiples seasons and therefore multiple PSR assessment windows, it could be that the Everton are hit with more than one sporting sanction.The question is, as Price of Football author and industry insider Kieran Maguire has put it to TBR Football, why should Everton be penalised for investing in their future?

 

But, as Everton have discovered to their cost, the Premier League is not into interested in discussing the semantic interpretation of the rules.

 

Instead, with an independent regulator for English football set to be introduced soon, it wants to prove to the government that it can effectively self-regulate.

 

In any case, the imminent takeover of Dan Friekdin will not put an immediate end to Everton’s PSR troubles.

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